Evolution of a Visualisation

Data Visualisation: Good for Business

It was great to be part of the recent ThoughtWorks data visualisation event in Perth. There’s a summary on the ThoughtWorks Insights channel.

Visualisation is a topic I love talking about – especially demonstrating why it’s good for business – and presenting with Ray Grasso was a lot of fun.

Here’s the full video of the presentation.

If you want to pick and choose:

  • I start with the historical perspective and current state
  • 5.40, Ray starts the IMO story
  • 28.55, I start the call centre story
  • 41.53, Ray starts the NOPSEMA story
  • 54.39, We take questions

I’ve been talking to people about the event, and they always say something like:

“I’m such a visual person. I love it when people explain things to me visually.”

No-one ever says:

“Don’t show me a picture.”

Words are important, of course, as are other means of communicating. We all have multiple ways of processing information. However, visual processing is almost always a key component. Consider my friend the lawyer, who remembered cases because her lecturer pinned them on a map and illustrated them with holiday snap shots. I’m sure you have a similar example.

So we “see” that data visualisation is good for humans.¬†And what’s good for humans is good for business. Key business outcomes include engaging communications, operational clarity, and unexpected insights.

Enough words. Browse the slides below or watch the presentation above.

Thanks to Diana Adorno for the feature pic.

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